FACTOR CANADA + 2023-24 annual report
When tasked with re-designing Factor Canada’s annual report, our primary goal was to transform the document into an engaging and visually appealing piece that truly reflects the impact of Factor’s work. To address this, we focused on creating a layout that not only makes the financial information easier to digest but also more visually appealing through the use of clear infographics, intuitive charts, and streamlined typography.
Beyond the numbers, we wanted the report to tell the stories behind the figures. We aimed to highlight the incredible achievements of the artists and projects that Factor Canada supports. We incorporated more artist images throughout the report, using dynamic photography and creative layouts elevating the look and feel of the report to not only make it a more enjoyable read but also to better communicate Factor Canada’s mission and the value it provides to artists across the country.