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RAPTORS “MAN OF ACTION” ONLINE CAMPAIGN + ACTION FIGURE PACKAGING
We were commissioned by the Toronto Raptors to design an online campaign and limited edition action figure packaging to generate All-star game votes for Kawhi Leonard and Kyle Lowry. We created an retro 80’s throw-back look that was used on the packaging, social media, merch and a TV spot.
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These limited edition action figures became an instant Raptors super-fan must have.
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